«Corporate Edition - Corporate newspaper or magazine to: - Communicate to the public without distorting the positions and views of the company; - Inform the public about its achievements and plans. In addition, corporate publications are an effective tool for creating a corporate culture and ideology». The successful development of the company, requires not only good character but united esprit de corps. One of the tools to address internal and external communications are corporate editions that donosyat without distortion position and views of the company. And this is not one of the advantages of corporate media - a magazine or newspaper. First and foremost - that the media, proof that the company is reliable and open in all respects. Market supervision and control over information - their own edition allows complete control of information the company, its consumers, marketing channels and volume of orders, strategic installations, information and interaction with staff. A number of tasks, such as: - Moving company among the target audience, information;
- Promotion of products and strengthening brand.
- The formation of public opinion and consumer information.
- Positioning the company, its philosophy, ideology, areas and activities.
- Education officials, development companies and personnel, promoting and enhancing the corporate culture within the company.
- Corporate media just can serve as the sole instrument for addressing communication problems within the company.
This is not all the benefits of the corporate media as a universal tool for managing the company, depending on whether is the media outside the corporate or domestic corporate issuance, the goals and objectives of the corporate media (magazine or newspaper). In corporate issuance, whether newspaper or magazine, usually addresses the theme: - Company news and the market.
- Articles about new products (services projects), and achieve victory.
- Interviews with managers and staff of the company.
- Quotes from publications in the press.
- Plans and projects company, including socially significant activities.
- Information for employees, company managers responding to the questions of staff.
- The recommendations, tips, the experience of colleagues and leading experts in the profession.
- Corporate culture and ideology.
Structure: - The optimal level of corporate publishing - from 4 to 32 pages (subject to variation).
- Tselesoobraznaya frequency of publishing - from the 1 st month or quarter.
- The most popular among business magazines format A4 (210×297 mm).
- Among the consumers most popular handheld format A5 (145h210 mm).
- For the newspaper is the best format A3 (297h420 mm).
We offer you: - The development of the concept of content to design a corporate publication.
- The creation of texts. Song Written professional journalists and experts on public relations.
- Design, professional photographer and quality layout.
- Web-media-friendly navigation and content management.
- Creating an electronic version of the corporate issuance in a convenient format for the end user.
The main jobs: - The concept and structure of publications
- Design-Layout
- Preparation of texts and photographs
- Coding
- Updates
- Prepress
- Printing
Company Corporate Periodicals performs all phases of pre-press and corporate issuance newspaper or magazine. Design media, the creation of the original layout in the layout of the platform PC or MAC, on request. |